6.23.2012

CreateLate...Graphics


In lieu of an external show, I collaborated with V&A CreateVoice staff over a space of 6 months to set up a 3 hour long event displaying work by 3rd Year Camberwell Graphic Design students around the first floor galleries of the Victoria and Albert Museum. Inspired by one object in the collection, students were to create a piece of communication borne out of their research with which members of the public can freely interact with. The event will be archived at http://createlategraphics.tumblr.com/ where final work developed in collaboration with members of the public will be available for viewing. 

Interactivity is core to the event so we wanted to translate this idea into the flyer handouts; Invites were digitally printed, hand stamped twice, hand painted and turned into a scratch card and finally stamped with a building to visually communicate the event was 'For 1 Night Only [at the V&A...], before the viewer scratches away the panel to expose details of the event. These were then adapted to a digital format gif invite in order to email prospective employers and contacts (above). Badges to identify ourself also tie into this concept and colour scheme, creating a strong visual link between printed matter and digital media developed for this project. Labels identifying students to their chosen objects and a map of the event with student details on the underside were produced keeping with the V&A's style. 

My role included developing the concept for the event, collating information provided by 30+ students on a regular basis, acting as a go between between students and museum staff, organising, curating, design and promotion and taking part in and creating work for the event in collaboration with Jess Barton. Concept and Design developed in collaboration with Yasmin Lennon Chong

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