Next Best Thing at the Brighton Fringe Festival 2014

Here's a picture of my friend Jethro with one of the A3 posters at the Brighton Fringe last month!

Next Best Thing Visual Material

The idea of an inferior alternative and being second best also lent itself well to the visual material that is to be distributed at both festivals. These are the A6 double sided flyers for Brighton and the A3 posters that will be advertising the shows. 

The imagery of a 2nd place rosette is used to reflect the almost but not quite good enough quality of the duo's show.

They are currently being risograph printed by Hato Press. 

Pictures of them will go up as soon as I can get my hands on some of them!

    

Next Best Thing Logo

I recently designed a logo for comedy duo, Next Best Thing.

With upcoming shows this year at both the Brighton and Edinburgh Fringe Festivals, they asked me to design a simple, bold, text based logo that also referenced their offkilter and often absurdist act. This would be used across their social media and on promotional material and branding. 

The idea of an inferior alternative and of being almost good enough developed into the logo below; the unbalanced nature of the NEXT edging into the BEST THING gives a clear indication of this idea of being almost there, but not quite.